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Download Agile Product Development: How to Design Innovative Products by Tathagat Varma PDF

By Tathagat Varma

Observe what it takes to strengthen items that blow your clients away—and take industry proportion out of your opponents. This booklet will clarify how the foundations in the back of agile product improvement aid designers, builders, architects, and product managers create amazing items; and the way to appear past a glittery person interface to construct a superb product. most significantly, this e-book offers you a shared framework on your product improvement group to collaborate effectively.

Product improvement includes numerous key activities—including ideation, discovery, layout, improvement, and delivery—and but too many businesses and innovators specialize in quite a few of them a lot to the detriment of the product’s luck available to buy. accordingly we nonetheless proceed to work out excessive failure charges in new product improvement, be it within companies or startups. regrettably, or relatively thankfully, those disasters are principally avoidable.

In the final fifteen years, advances in agile software program improvement, lean product improvement, human-centered layout, layout pondering, lean startups and product supply have helped increase person facets of product improvement. although, no longer sufficient counsel has been to be had to combine them within the context of the product improvement lifestyles cycle.

Until now. Product developer extraordinaire Tathagat Varma in Agile Product improvement integrates person wisdom parts right into a box handbook for product builders. prepared within the means an idea germinates, sprouts, and grows, the booklet synthesizes the physique of data in a realistic means that's extra average to the full product construction technique instead of from person practices that represent it.

In today’s hyper-innovative global, being first to the industry, or supplying feature-loaded items, or maybe delivering the most recent expertise doesn’t warrantly good fortune anymore. convinced, these parts are all wanted within the correct measures, yet they don't seem to be adequate by means of themselves. And getting it correct couldn’t be extra very important: construction items that carry impressive consumer reviews is the pinnacle problem dealing with companies this day, particularly in a post-Apple global the place consumer adventure and layout has been increased to a cult status.

What you’ll learn
How to stimulate creativity and prioritization of principles in product design
How to get early suggestions on preliminary product suggestion iterations
How to layout and enhance items utilizing sound engineering practices
How to use rules of agility into software program delivery
Who this booklet is for
Entrepreneurs, designers, builders, product managers, software program architects.

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Extra info for Agile Product Development: How to Design Innovative Products That Create Customer Value

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That flies in the face of the “lone genius myth” There is enough data to suggest that we are facing more and more complex problems than what a single human mind can individually comprehend, and perhaps cross-functional problems need multiple specialists to collaborate more than ever before. A key aspect of a cross-functional team is in its flexibility and adaptability. Problems never remain static, and invariably the team working on it must change its tactics and experiment with multiple approaches.

The best businesses have negative cash cycles—they make money from their customers even before they pay their suppliers. 5 days in 2013). In terms of inventory turns, it is a great measure of business agility. It essentially means how many times a business is able to sell its inventory in a given time period. The higher, the better. Typical manufacturing companies might do 6–8 turns per year; Samsung does 17, while Dell does 36. However, Apple leads with 74 inventory turns a year, or almost selling its entire inventory every 5 days,15 indeed a great indicator of how well its products sell and how lean its own inventory is.

And, finally, there is the issue of agility at the business level. I would typically look at bottom-line, cash cycle, and the “inventory turns” as three critical metrics that tell me how efficient you are as a business, how fast you convert raw materials into revenues, and how many times you are able to do it in a year. Guess what the average profits of S&P500 index companies are? 2% for software and services. Let’s just concentrate on the software sector. If the best companies only manage to make 20% profits, why don’t all the fancy claims of productivity improvements at team level to the tune of 400% or 1,000% quite add up?

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